Woman doing yoga at home with a phone nearby for fitness tracking

Website Requirements for Fitness Businesses

Class bookings, health-related data, before/after photos and online payment. Fitness websites combine personal data challenges with e-commerce requirements.

Common issues for fitness & personal training

Health and fitness data is sensitive

Workout plans, health assessments and body measurements can be considered health data under GDPR, requiring extra protection.

Transformation photos need consent

Before/after photos of clients require explicit written consent. They may reveal health information protected under GDPR Article 9.

Online booking and payments

Class and session booking systems collect personal and payment data. Privacy policy must cover this processing.

Social media embeds and tracking

Instagram feeds and Facebook widgets commonly used on fitness sites load tracking scripts before consent.

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Key issues

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Areas checked

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Guides

Real-world enforcement

The Italian Garante fined a gym chain €20,000 in 2023 for processing health-related data from fitness assessments without obtaining special category consent under GDPR Article 9. Before/after transformation photos shared on social media without written consent have also led to complaints filed with multiple European DPAs.

Official resources

We run the same complete check on every website. The guides below highlight which issues come up most often for each type of business.

Guides for fitness & personal training

Web Designer Copyright Liability: Who Pays in the EU?

If your web designer used unlicensed images, who pays the copyright claim under EU law? Operator liability, regress claims and a warranty clause template.

EAA for Irish small businesses: SI 636/2023 compliance

EAA small business guide for Ireland: S.I. 636/2023, micro-enterprise exemption, CRO disclosure, WCAG 2.1 AA and CCPC expectations.

Cookie Banner Requirements Under EU Law (2026 Guide)

Cookie banner requirements in the EU 2026: reject equal to accept, no dark patterns, prior consent. EDPB Guidelines 05/2020 explained.

GDPR compliance checklist for Irish businesses (2026)

GDPR compliance checklist for Irish businesses. DPC enforcement, DPA 2018, ePrivacy Regs 2011, CRO disclosure, cookie consent and processor agreements.

Do I need a cookie banner in Ireland? DPC SI 336 rules

Yes, if your site loads Google Analytics, Facebook Pixel or any non-essential tracker. SI 336/2011 and DPC rules explained.

EAA penalties Ireland: SI 636/2023 criminal liability

EAA penalties in Ireland: S.I. 636/2023 creates criminal liability with fines up to €60,000 and 18 months imprisonment. CCPC enforcement explained.

Cookie banner dark patterns: DPC rules in Ireland

The 12 cookie banner dark patterns per EDPB taxonomy. DPC guidance, IAB Europe ruling and what the scanner detects after clicking reject all.

Cookie consent in Ireland: DPC SI 336/2011 rules

Cookie consent in Ireland under SI 336/2011 and DPC guidance. What strictly necessary means and how to test your banner.

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